Design Thinking, applied.
Engaged
Enabling a better understanding.
Through an iterative, 5-step process of Empathize, Define, Ideate, Prototype and Test, our method focuses on what matters to your customers - and how you build sufficient trust to enable problem-solving.
Where
Trusted
Open source, open minds.
Recent customers include the National Health Service (NHS) - UK's largest organisation. Here we have solved the problem of guiding non-clinical employees through new patient appointment confirmations.
Combining innovation, infrastructure and integration.
Our Design Thinking Platform visualised.
Differentiated
Increasing sales effectiveness.
Through Empathy Mapping, the Design Thinking Platform allows innovators to truly build receptivity, rapport and trust with early adopters. A combination of method, technology and coaching is our differentiator.
Who
Ian H Smith
Your Design Thinker.
After initially training as a product designer, I spent the past 40+ years in challenging roles within the UK and US tech industry. Read my blog post Design Thinking in Sales to learn more about this Platform.
Next
Let's talk Design Thinking.
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