Scale fast. Generate new revenue.
The inherent scalability of a Software-as-a-Service business means that once we have captured your know-how and turned this into a Tangle.io app, you are free from constraints of a time-based services model.
This is moving from Linear Revenue to Non-Linear Revenue. The straight line relationship between sales and costs gives way to the potential for exponential growth of sales, as your fixed costs become relatively lower.
A business that people want to buy.
Once you move from brainware to software, you start to build a business that becomes highly attractive to both tech industry and private equity investors. You begin to build a foundation for a profitable exit.
Built on the Tangle.io Low-Code technology, our Design Thinking Platform turns your IP from a 0.5-1.0x revenue valuation, to a potential 10-20x revenue valuation. This is proven by the valuation of many acquisitions.
Inspired by Stanford d.school.
Design Thinking means just that - thinking like a designer. This means being curious: asking questions, challenging business-as-usual. As a method this is five steps for digital innovation - delivered iteratively, and fast.
Design Thinking is a people-first way of solving difficult problems. At Being Guided, I help market-facing teams better engage all key stakeholders via a five-step method created by the Stanford d.school.
Mutual Value Discovery
Enabling a better understanding.
Our Design Thinking Platform facilitates all stakeholders to come together in Mutual Value Discovery online workshops. This results in a deeper understanding of a problem and a better definition of a solution.
Based on the values of Mary Parker Follett, our Mutual Value Discovery online workshops embrace the principles of Integrative Unity: direct engagement with employees regardless of their position in the organisation.
Ian H Smith
Your Design Thinker.
After initially training as a product designer in the plastics industry, Ian has spent the past 40+ years in challenging roles within the UK and US tech industry. Ian holds a Master's degree in Design Thinking.
At Being Guided we apply the Design Thinking Platform to solve wicked problems through enabling rapid digital innovation. This helps knowledge-intensive firms and startups to create Software-as-a-Service ventures.
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